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2024
iPhone Upgrade
Campaign to get users to buy iPhone 15
Advertising
Art Direction
Client /
Singtel
For the iPhone 15 "Unlock Hero Moments" campaign, I merged Singtel's "Hello Possibilities" brand guide with Apple's visually appealing iPhone brand guide. The goal was to encourage users to upgrade to the iPhone 15 by showcasing its superior features through great moments. The campaign seamlessly integrated both brands, creating a cohesive and engaging visual experience.

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